✓ 90-minute framework training + AI implementation demos
✓ Stand-alone methods you can apply manually or accelerate with AI
✓ AHPRA compliance built into every step
✓ CPD Certificate – 1.5 hours (self-reported)
This training isn’t about becoming an AI expert.
It’s about using ethical frameworks proven in real clinics — and seeing how AI safely reduces your workload while keeping your integrity intact.
AI is optional. The results are not. Together, they help you implement in hours, not weeks.



Every strategy taught is used weekly in our clinics. Proven for real-world psychology practice
Lindsay Brown, Co-Founder of ProActive Psychology.
Not generic marketing hacks. | Not AI replacing your voice.
You’ll learn how to use AI as your assistant (not your author) to speed up the repetitive tasks—website drafts, blog planning, content ideas—while you stay in full control of every word.
Your voice. Your ethics. Just faster.
The problem: One wrong word online could breach the Code of Conduct.
You’ll learn:
The result: Confidence you’re communicating safely within professional standards.
The problem: “I treat anxiety and depression” sounds like everyone else.
You’ll learn:
The result: Clients recognise themselves in your words and reach out.
The problem: Professional-looking sites that fail to convert visitors into enquiries.
You’ll learn:
The result: More enquiries without paid ads or constant updates.
The problem: Saying “I treat anxiety, depression, and trauma” makes you invisible—clients scroll past because you sound like everyone else.
You’ll learn:
The result: The right clients stop scrolling and think, “This is for me.”
The problem: Solo and small practice isolation. Second-guessing every decision.
You’ll learn:
The result: You don’t fly solo. You build rhythm, not burnout.
It’s 11pm. You’re staring at a blank website page, wondering:
→ “How do I write about my services without sounding pushy?”
→ “What can I actually say under AHPRA guidelines?”
→ “Why do others have full calendars while I have empty slots?”
→ “I’ve spent thousands on ads and agencies—where are the results?”
→ “Could ChatGPT help, or would that cross a line?”
Here’s the truth about AI: Most of what you see online makes it look risky or impersonal. But used correctly, AI becomes your assistant—not your author. It helps you draft, plan, and stay consistent without touching client data or compromising your professional voice.
→ “How do I attract clients who actually value my work—without feeling like I’m selling?”
You didn’t train as a psychologist to write websites.
Yet you spend evenings rewriting pages, second-guessing every sentence, tweaking posts that nobody responds to.
It’s exhausting—and it’s not the work you signed up for.
What if you could:
✓ Know exactly who you help (without turning people away)
✓ Describe your work honestly—not like you’re selling something
✓ Use AI safely, without breaking AHPRA or privacy rules
✓ Attract clients who respect your work and pay your full fee
✓ Stop spending evenings on your website
Without crossing ethical lines or spending thousands getting someone else to do it.
That’s what this 90-minute training shows you—step by step, safe to use tomorrow.
A proven, step-by-step system Australian psychologists use to attract aligned clients—with AI demos showing you how to implement each framework 10x faster while staying AHPRA-compliant.
Each step of the CARE Framework includes:
1. The Proven Method — A standalone framework you can implement manually
2. The AI Demo — Watch how AI speeds up implementation (AHPRA-safe)
3. The Compliance Checklist — Guardrails to review your work before it goes live
You choose your path: Implement manually for complete control, or use AI to save hours. Both approaches keep you compliant and authentic.
This isn’t about learning AI tricks. It’s about getting proven frameworks that work—then seeing exactly how AI can speed up execution without replacing your judgment.
AI handles the repetitive work. Drafting blog topics. Organising website copy. Generating content ideas.
You stay in full control. Every word gets reviewed. Every prompt stays within AHPRA guidelines. Your clinical voice remains intact.
The result: Hours saved. Ethics protected. Your voice stays yours.
Stop waking at 3am worrying about income. Attract clients who value your work, pay your full fee, and keep showing up.
Know exactly what’s safe to say. No more freezing over AHPRA rules or sounding too salesy.
Get your evenings back. Stop spending weekends on your website.
Get clear on who you help (PRISMA), how to describe your work (CLIENT), how to structure your website (GROWTH), and how to build sustainable support systems—all without AI first, so you understand what makes each framework work.

See exactly how AI speeds up each framework—from drafting your niche statement to writing website copy to planning 6 months of content. Every demo includes AHPRA compliance guardrails so you know what’s safe and what’s not.

Go manual for complete control, or use the AI prompts and templates to implement in hours instead of weeks. Either way, you’ll have the frameworks, the tools, and the confidence to grow your practice sustainably.



Lindsay Brown
Co-Founder, ProActive Psychology | 20+ years business leadership
I spent 20+ years building businesses across Asia-Pacific—and for the last 14 of those years, I’ve also been running psychology practices alongside my wife Nicole. I bring the business side: what actually works to attract clients, build systems, and make a practice sustainable.
Nicole Robinson
Clinical Psychologist & Board-Approved Supervisor | 20+ years clinical experience
Nicole validated every part of this training to ensure it respects professional boundaries and meets AHPRA standards—so you know exactly where the lines are and how to stay safely within them.
Most marketing experts have never run a psychology practice.
Most CPD for psychologists avoids business strategy, client attraction, and money.
What’s unique here: business expertise from someone who’s actually built psychology practices + clinical validation to keep you safe.
You won’t be told to post more or hand your practice over to AI.
Instead, you’ll learn how to let AI handle the repetitive work—website drafts, content planning, blog ideas—safely and compliantly, while you stay in full control.
The result: You focus on therapy. AI handles the grunt work.
✓ 90-Minute CARE Training — The complete 4-step system with real examples from our practice
✓ PRISMA Method — Define who you help without boxing yourself in
✓ CLIENT Formula — Write website copy that connects authentically
✓ GROWTH Structure — Turn your homepage into a 24/7 intake tool
✓ AI Implementation Demos — Watch how to use AI safely at each step
✓ Copy-Paste Prompts — For websites, blogs, emails, and social content (no client data required)
✓ AI Safety Guide — Which tasks are safe with ChatGPT, Claude, Copilot—and which aren’t
✓ AHPRA Compliance Checks — Review your content before it goes live
✓ Watch Anytime Access — Replay the training whenever you need it
✓ Private Support Community — Get direct support from us and connect with other practitioners
✓ CPD Certificate — 1.5 hours of self-reported professional development
No. This approach focuses on clear, honest communication so people who need your help can find you. No gimmicks, no pressure — just language that connects with clients you're best equipped to help.
Every strategy aligns with AHPRA's Code of Conduct and advertising guidelines. You'll know exactly what's allowed, what's risky, and how to stay within professional standards.
GP and many other referral types are valuable but often come with lower fees and less control over client fit. This system attracts self-referred clients who respect your expertise and pay full rates — while keeping your GP relationships intact. Unlike generic marketing courses, this one is built specifically for psychology practices, with AHPRA compliance at its centre.
That's what the Clarify step is for. You'll define your ideal clients using a simple framework, not guesswork.
No tech skills required, and AI is completely optional. Each framework (PRISMA, CLIENT, GROWTH) works manually—AI just speeds things up. If you can write progress notes, you can use the prompts. Everything is explained in plain, practical terms. You choose: manual implementation for full control, or AI-accelerated to save hours.
Yes. This training supports Competency 6 – Communicates and relates to others effectively and appropriately from the Psychology Board of Australia Professional Competencies (2025). You can self-assess its relevance to your scope of practice and self-report the 1.5 CPD hours in line with AHPRA’s continuing professional development standard.
You'll attract clients who value your work, spend less time on admin and marketing, and create more predictable income. The training is 90 minutes. You can start implementing the same day with the templates provided.

$127 $97 (Introductory pricing)
Introductory launch pricing available for a limited time.
Once you enrol, we’ll send you a secure payment link to complete your registration and unlock access to the training and toolkit.
We respect your privacy and are committed to protecting your personal data. Your data will be processed in accordance with our Privacy Policy.
Every week without a clear system means:
→ More late nights worrying about income
→ Watching colleagues fill their calendars while yours has gaps
→ Losing potential clients who can’t figure out if you’re right for them
→ Spending hours writing website copy that goes nowhere
You didn’t study for years to struggle with this part.
Your expertise matters. Your work matters. But only if the right people can find you.
Option 1: Keep doing what you’re doing—guessing what to say, second-guessing AHPRA rules, hoping the next GP referral comes through.
Option 2: Get a proven system—90 minutes of practical training you can implement tomorrow.
The CARE Framework has helped psychology practices across Australia attract clients ethically and consistently.
Your practice could be next.
$127 $97 (Introductory pricing)
Introductory launch pricing available for a limited time.
Once you enrol, we’ll send you a secure payment link to complete your registration and unlock access to the training and toolkit.
We respect your privacy and are committed to protecting your personal data. Your data will be processed in accordance with our Privacy Policy.